Thursday, 6 January 2011

Mixmag Contents and Double Page Spread






Contents:
Mixmag’s house style from looking through the magazine is one which uses a lot of bold vibrant colours, it also uses a lot of contrast in the magazine to make it easier to read and draw attention to it.

Looking at the contents page, straight away it’s clear that the house style has been applied here, the pages are high contrast, black backgrounds with white and yellow text, making it very distinguishable when its being read. The first contents page has 2 images on it, there’s a larger main CDI and then a smaller one which is directly linked into an article, the main image is a very stereotypical clubbing image, the scene, the way the lights have blended into the image and what appears to be random lights in the image suggest to me its been taken in the middle of a busy club and the camera has captured part of a light set as its going off, the subject of the image is probably who Mixmag would consider to be their target audience member.

On the second contents page, again there’s the CDI and this time there are 2 smaller images at the bottom of the page. The CDI on this page is related to an article on fashion and i would consider this image to be a high level fashion shoot, they mise-en-scene of this image has been thought through and has the reflection of the clubbing scene showing through in it, the 2 smaller images are both being linked to articles on the artists that the images are of, one of them being a photo is a lot more personal, but the other is a cartoon sketch which would suggest the band or artist seem to be a lot more relaxed about their image and are comfortable with it being their own unique style.

From looking at the contents layout it would seem to me that the magazine is being presented in sections, and the contents page clearly has these sections being displayed with titles above them and each title having the page number and a brief description of the article beneath them, the fonts are bolder here to make it stand out from the rest of the text on the page and therefore making it easier for the reader to see what the articles are about.

The only place that I would consider Mixmag to have used their logo is on the first page of the contents in the top left hand corner, which is the use of the magazine title, however it’s not that big so therefore it even took me a while to realise that it was there.



Double Page Spread:
The DPS that i have chosen to do is a Q+A with ‘one of the UK’s premier live acts’ Groove Armada, the Q+A is on why they’ve decided to stop touring.

The title of this piece is a large bold font, with simple block lettering, the title itself is predominantly black with Groove Armada written in pink to make instantly recognisable who the article is about, the contrasting in the colours of the title also help to draw attention to it.

The layout of this DPS is that one page is all the text and the other is 1 image of the subject of who the article is focused on, the first page in this instance is of the text, in this case the questions being answered, on the other page is an image of the boys which has been set out with the magazines house colours, the bold vibrant pink as the background and the contrast being set out by darkness of the clothes that they are wearing is also helped by the lighting that has been used on the shoot has highlighted parts of the subject creating a more dynamic image.

As they are possibly the biggest live act in the UK DJ scene the fact they are stopping their tours is what is going to draw people in to read this article, they have a large fan base and this is major news to them. After reading the article myself it becomes apparent that they aren’t quitting music all together but they are going into the club scene to play live sets.

I like the way that this DPS has come together, i think it shows that having large blocks of text can still be interesting and doesn’t have to just be boring, the fact it has been done as a Q+A makes it a lot easier to read, it gives the article a much more personal feel to it, it engages with the reader on a different level and that’s why it is a good article in my eyes and that’s why i like it.


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