Cover analysis (Mixmag)

Name: Mixmag

Genre: Dance, Trance, Clubbing, House

Owner: Development hell (2005 – present)
Development hell also own ‘The Word’

Price: £4.20

Colours: the colours on the Mixmag covers are all kept in theme with the style of the magazine and what it stands for, dance and trance, so the colours you would expect to see would probably be along the lines of neon’s, blacks, greens, reds, blues. There are also a lot of post production editing touch-ups that occur I would guess, because the magazines are all very bright, contrasting and aiming to create a huge attraction to people’s eyes as they skim over the available magazines that are available when they are looking to purchase one

Released: the first edition of Mixmag was released in 1983 on February 1st and it is still releasing issues 27 years on

Font size: The title of the magazine is in a large simplistic font, nothing too fancy

Content: In addition to the change in editorial tone, the relaunched Mixmag features a fashion section, larger size and, according to Mixmag, improved production values. Mixmag carries a covermount mix CD each month by a different DJ or artist.

Pictures: the pictures that are used in Mixmag are very current, they fit in well with the style and way in which this particular magazine is put together, they usually display the front cover with a current artist, possibly someone who has just released a new album or single

Language: the language it uses appeals to the audience that reads the magazine, it doesn’t just stick to the conventional standardised English language, it diversifies and almost uses a sub language at times, using slang terms and

Layout: the layout of this particular cover is very simplistic, there’s your title, your strapline, your puffs are compacted down the right hand side, leaving a large space for the CDI to take the viewers focus onto it from other magazines, again the use of colour and layout have combined to create a visually enticing and pleasing cover

Extra information: 1 in every 376,393 internet users visits Mixmag.net daily. Mixmag.net gets 4,428 internet visitors per day, the average Mixmag.net visitor visits about 1.8 pages before leaving again, this means that their servers handle about 7,970 page views per day